This virtual course is accessible on computers, tablets, and smartphones.
When you purchase an individual live stream, you can watch the event live and access the recording for 30 days. This gives you the flexibility to watch at your convenience — whether you miss the live session or want to revisit it later. Watch on any device, anytime, from anywhere in the world.
As a member of All Access+ or the Season Pass, you’ll have ongoing access to the recording for as long as your membership is active.
Helping patients say “yes” to treatment doesn’t have to feel awkward—or stressful. This course is all about making those conversations more natural, more honest, and a whole lot more effective.
We’ll show you how to connect with patients in a way that builds trust and helps them understand the true value of the care you provide. It’s not about selling—it’s about listening, asking the right questions, and showing patients how your team can help them reach their dental health goals.
This live-stream session is designed for the whole dental team and focuses on practical communication skills, easy-to-follow systems, and real-world strategies to boost treatment acceptance—without the pressure.
Talk about treatment options without stress or hesitation
Present care with confidence, clarity, and integrity
Communicate in a way that never feels “salesy”
Ask thoughtful questions that reveal what patients really need
Practice active listening so patients feel heard, understood, and ready to move forward
Larry M. Guzzardo, BSBA
Please contact The Dawson Academy at 1.800.952.2178 for full details.
The Dawson Academy is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry. The Dawson Academy designates this activity for 4 credit hours continuing education credits.
ADA CERP is a service of the American Dental Association to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards of dentistry.
Concerns or complaints about a CE provider may be directed to the provider or to the Commission for Continuing Education Provider Recognition at ADA.org/CERP.