A Creative Way to Market Your Dental Practice

With a down economy everyone is feeling the effects, including my practice. And while not losing patients, some people weren’t able to come in as regularly, leaving room for more […]

Surefire Marketing Tips to Grow Your Business

What Makes Your Practice Special or Different? As a student of The Dawson Academy, you’re well aware of the many benefits of complete dentistry. The questions that begs asking, however, […]

Creating a Vision for Your Dental Practice

If you don’t know where you’re going, how will you know when you get there? As our country’s leaders have told us repeatedly, we are in uncharted territory.  Now, more […]

Measuring Success. Life of Personal and Professional Balance

One of the more common errors that dentists make, which can have serious consequences in the long run, is believing that success is determined by the amount of money they make. […]

The Dawson Difference

Making a decision on where you pursue your dental education is an important one. It is a personal decision that will mitigate the choices you will make in your career […]

How to Get More Patients to your Website

By Brian Burns, President, Ads Next After developing a website for your business it is important for users to be able to find your website on the internet.  What is […]

6 Tips for Minimizing Broken Appointments- Part 2

By Kathy Anderson, Director of Client Success In a previous post discussing tips for minimizing broken appointments, I wrote about three cycles of communication: at the time of diagnosis, listen […]

6 Tips for Minimizing Broken Appointments- Part 1

Broken appointments and no shows are inevitable in a dental practice.  However, a healthy percentage must be monitored and action taken if it falls in the unhealthy range. We identify […]

Keys to restorations of functionally beautiful anterior teeth

by Scott Finlay, DDS, FAGD, FAACD The baby boomers are coming of age. This Silver Tsunami represents the single largest demographic age group and controls over 75% of the financial […]